Last updated: March 9, 2026
Overview
LightHeart Ventures ("we," "us," or "our") operates the website lightheartventures.com. This Privacy Policy explains how we collect, use, and protect information when you visit our website. We also collect personal information you voluntarily provide through our contact form.
Information We Collect Automatically
When you accept cookies on our website, we use Google Analytics 4 (GA4) to collect anonymous usage data, including:
- Pages visited and time spent on each page
- Referral source (how you arrived at our site)
- Device type, browser, and operating system
- Approximate geographic location (country/region)
- Interactions such as link clicks and filter usage
If you decline cookies, no tracking data is collected. The website remains fully functional regardless of your cookie preference.
Information You Provide
When you use our contact form, we collect: your name, email address, company name (optional), and message. This information is collected for the sole purpose of responding to your inquiry.
Contact form submissions are processed by Formspree, a third-party form processing service. Formspree receives and temporarily stores your submission to deliver it to us.
Legal basis: Consent (you voluntarily submit the form) and legitimate interest (responding to business inquiries).
Cookies
Google Analytics sets cookies (such as _ga and
_ga_*) to distinguish unique visitors and track sessions.
These cookies are only set if you click "Accept" on the cookie consent
banner. You can change your preference at any time by clearing your
browser's local storage for this site, which will cause the consent
banner to reappear on your next visit.
How We Use Your Information
We use the collected analytics data solely to understand how visitors interact with our website so that we can improve its content, usability, and performance. We do not sell, share, or transfer this data to third parties for marketing purposes.
Contact form submissions are used solely to respond to your inquiry. We do not use your contact information for marketing purposes unless you explicitly request it.
Data Retention
Analytics data is retained for 14 months in Google Analytics, after which it is automatically deleted. Aggregated, non-identifiable reports may be retained indefinitely.
Contact form submissions are retained by our third-party form processor (Formspree) for up to 30 days, after which they are automatically deleted. We may retain your information in our own records for as long as necessary to respond to your inquiry and for our legitimate business purposes.
Third-Party Services
We use the following third-party services:
- Google Analytics 4 (Google LLC) — collects anonymous website usage data. See Google's Privacy Policy.
- Formspree (Formspree, Inc.) — processes contact form submissions. See Formspree's Privacy Policy.
Your Rights
You have the right to decline cookies when visiting our site via the cookie consent banner. If you have previously accepted cookies, you can revoke consent by clearing your browser's local storage for lightheartventures.com.
If you are located in the European Economic Area (EEA), you have additional rights under the General Data Protection Regulation (GDPR), including the right to:
- Access your personal data
- Rectify inaccurate personal data
- Erase your personal data
- Restrict processing of your personal data
- Data portability
- Object to processing of your personal data
To exercise any of these rights, please email hello@lightheartventures.com.
California Privacy Rights (CCPA)
If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA).
Categories of personal information collected: Identifiers (name, email address), internet or other electronic network activity information (via analytics), and commercial information (company name).
- Right to know: You may request disclosure of the categories and specific pieces of personal information we have collected about you.
- Right to delete: You may request deletion of your personal information.
- Right to opt-out of sale: We do not sell your personal information to third parties.
- Non-discrimination: We will not discriminate against you for exercising your CCPA rights.
To submit a verifiable consumer request, email hello@lightheartventures.com.
Children's Privacy
Our website is not directed at children under the age of 13, and we do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete that information promptly.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. When we make changes, we will update the "Last updated" date at the top of this page. We encourage you to review this page periodically.
Contact Us
If you have questions about this Privacy Policy, please contact us at hello@lightheartventures.com.